Creator of a laboratory for fashion and trends for several years, Fred Allard kept from this creative world an imprint, a culture, an enthusiasm which are the basis surrounding his works as an artist.
His inspiration come from various trends and cultures, from pop art but also street art, music, magazines and department stores and most importantly from the street and everyday life…
It is the mix of these interests that exalts his work and inspire his creativity. His unique style is also characterized by the content he fills these luxury bags with; a way he expresses his views is by the use of words, colors and materials. This is what marks his signature style.